Bemis Associates, bonding innovation and design partner to the world’s leading technical, performance, luxury, and lifestyle brands, has just announced a partnership with one of the most recognized brands in applied science.
This partnership designates Bemis as an authorized distributor and converter of 3M™ Scotchlite™ Reflective Material. As a result, customers can continue to work directly with Bemis to incorporate 3M™ Scotchlite™ Reflective Material into their finished garments and accessories. This also means customers have the opportunity to feature 3M™ Scotchlite™ Reflective Material branding on their products’ final hangtags.
3M is a pioneer in developing the science behind retroreflection and has been advancing the technology in new and groundbreaking ways for more than 80 years. They have held a longstanding and leading role in reflective solutions. Both companies have demonstrated a proven track record in developing reflective materials that offer brightness, durability, and high quality. “This partnership made perfect sense to us,” said Mike Johansen, President, Bemis Associates. “Combining our engineering and design expertise in the adhesive arena with 3M’s worldwide technical, marketing, and lab support in reflective materials allows us to offer customers a solution that is unparalleled,” he said.
Behind the Science:
3M’s retroreflectivity helps the eye perceive objects in low-light conditions when illuminated by a light source. In more scientific terms, retroreflection occurs when light rays are returned in the direction from which they came. Retroreflective materials appear brightest to an observer located near the original light source. Since very little light is scattered when the light is returned, retroreflective materials enhance the contrast of the wearer for an observer located near the original light source.
“The collaboration between 3M and Bemis makes the most of the natural synergy between our companies, providing comprehensive solutions to a broader base of activewear customers,” said Malou Marasigan, Global Business Director and APAC Area Leader, Scotchlite Reflective Materials. “3M Scotchlite reflective materials and Bemis’ adhesive portfolio present a differentiated offering, enabling innovation and creativity in designs while helping keep consumers visible under low-light conditions.”
ABOUT BEMIS ASSOCIATES
At Bemis, our creativity and innovation in the world of bonding knows no limits. That’s because we are fortunate to employ a team of highly skilled and talented people who have the ability to ‘engineer imagination’. Collaborating with the world’s greatest brands, we design, create, and construct cool stuff and we are constantly developing new ways to enhance the performance of their products while delivering sleek aesthetics and lightweight, durable applications. For more than 110 years, we have spanned the globe in search of inventive ideas that revolutionize the way we manufacture adhesives, coatings, tapes, and specialty film products for bonding solutions that meet our customers’ needs. We promise to continually explore new ways to improve lives through lasting personal and technical bonds.
Headquartered in Shirley, MA with offices worldwide, including our Asia headquarters in Hong Kong, we cater to multiple industries including sportswear, outerwear, intimates, consumer electronics, handbags, automotive, graphics, and beyond. To learn more or find a location near you, visit bemisworldwide.com or check us out on LinkedIn and Vimeo.
At 3M, we apply science in collaborative ways to improve lives daily as our employees connect with customers all around the world. Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M or @3MNews.